Top Speakers

   Taleb Rifai
Secretary-General World Tourism Organization (UNWTO)  

   Jeremy Rifkin
Advisor to the European Union, President of the Foundation on Economic Trends, Washington, D.C.



World Tourism Forum Lucerne 2015: Talents, innovation, sustainable development: walk the talk!

The Forum 2015 will focus on tomorrows driver in the travel, tourism and hospitality industry: talents, innovation and sustainable growth. Let’s walk the talk and work together on new business models, create action plans to become more attractive for Young Talents and evaluate the best start-up companies worldwide. We will be there, will you?

For downloading the World Tourism Forum Lucerne App, please use the following links:


Start-up Innovation Award


All submitted start up applications for the Innovation Award were evaluated by five international judges. The evaluations led to the top three finalists who will be invited to attend the World Tourism Forum Lucerne, 23-24 April 2015. They will each get the opportunity to present their innovative business concept to the WTFL audience. The audience will then choose the Winner from among the three finalist presentations, leading to the selection of the winner and two runners up. The winner will receive a prize of USD$10,000 and each runner up will receive USD$5,000. Read more about the finalists here.


Guest Country - Azerbaijan
Azerbaijan participates as a Guest Country at the 4th World Tourism Forum Lucerne. Find more information here.