News

World Tourism Forum Lucerne WTFL is ready for the future with sharpened vision and new owner

We are very happy to announce that SHL Schweizerische Hotelfachschule Luzern is the new owner of the brand ‘World Tourism Forum Lucerne’. Martin Barth, the founder and former CEO of WTFL, is extremely satisfied with this solution: «I am convinced that in choosing SHL, we have found the perfect new owner of the ‘World Tourism Forum Lucerne’ brand to pursue its visions together.»
 
Martin Barth will continue to contribute his expertise and international network to the brand ‘World Tourism Forum Lucerne’ as SHL has entrusted him with the further development of the international business.
 
Read more about the new chapter of the ‘World Tourism Forum Lucerne’ in the press release: https://bit.ly/3lMVKUP



Tourism is more than just travelling. Tourism is one of the most important drivers for the development of a country or a destination and strongly connects to many other industries.
World Tourism Forum Lucerne is the only platform where international top level decision makers from industry, government, academia and finance discuss the future challenges with the next generation.
We cordially invite you to join this exceptional networking platform with an open minded and future oriented exchange across industries and generations.
— Prof Martin Barth, President & CEO

Have a look at all our past events here.