The Switzerland Oman Business Forum 2023, hosted by the Switzerland Global Enterprise and supported by the Oman Switzerland Friendship Association and the Oman Embassy in Berne, provided an incredible platform for networking with influential individuals possessing invaluable connections from Oman. Discussions on Cleantech & renewable energies, infrastructure, finance & investment, vocational education, and sustainable tourism shaped the path towards a brighter future. Graced by the ideal setting at SHL Schweizerische Hotelfachschule Luzern (owner of the brand WTFL by SHL), these fruitful exchanges unfolded in an atmosphere of excellence.

We are honored that SHL Schweizerische Hotelfachschule Luzern (owner of the brand WTFL by SHL) will be hosting the soldout Oman Switzerland Business Forum 2023 in Lucerne on 23rd June. A successful site inspection has paved the way for an incredible event. We are all set and ready to make this forum an unforgettable experience ✨

Hani Al Zubair | HE Mahmood Hamed Al Hasani | Dr. Anka Kästner | Patrick Bertschi | Suhail El Obeid | Martina Ehlebracht | Lynn Kenny | Simon Bosshart - 包西蒙 | Philipp Niederberger | Martin Barth

Are you planning on expanding into the GCC region? Then don't miss out on the chance to hear from and talk to high-level Omani decision makers directly - among them representatives of the Ministry of Energy & Minerals, Transport, Communications & Infrastructure as well as Tourism and business owners in different fields.

Switzerland Global Enterprise its co-hosting partner the Oman-Switzerland Friendship Association and its educational partner SHL Schweizerische Hotelfachschule Luzern, are very pleased to invite you to the Business Forum in Lucerne and to give you the opportunity to network with high-profile personalities with valuable connections from Oman.

📅 Date: Friday, 23rd June 2023, 9am – 4:30pm 
📍 Location: SHL Schweizerische Hotelfachschule Luzern
🎙️ Topics: Cleantech & renewable energies, infrastructure, finance & investment, education, and sustainable tourism

For more information on the programme, speakers and registration please click here: https://hubs.ly/Q01NXWMm0

With India now being the most densely populated country, the Skill Development Initiative 2023 has become even more crucial in creating job opportunities and upskilling talent. We are thrilled to be actively involved the discussion. At SHL Schweizerische Hotelfachschule Luzern (owner of the WTFL by SHL brand) we are committed to contributing towards these significant developments that aim to improve the future of the hospitality industry.

More about the Indian Government’s 2023 Skill Development Initiative: https://lnkd.in/eYH2nGP7.

A brilliant opportunity for hospitality management students to meet with like-minded people from all over, exchange their ideas and spend an exciting day at SHL Schweizerische Hotelfachschule Luzern 🤩 Register now: https://lnkd.in/eXiv2us7

What a fantastic country Rwanda is. Full of opportunities for the young generation, especially in travel, tourism and hospitality, which is priority number 1 for the government in the coming years. But to fulfill the expectations of quality driven travelers, they need to educate and train their employees even better. SHL Schweizerische Hotelfachschule Luzern is proud to support and become part of this exciting journey.

Thanks for the great leadership:
Clare Akamanzi Michaella Rugwizangoga Irere Claudette Frank Gisha Ariella Kageruka Linda Mutesi Adeline Kobusingye Rob Kucera Craig S. Jeanne Kayitesi cynthia donela Manu Diezi Eric Sabi Nsengiyumva Christa Augsburger Timo Albiez Nicole Martin-Scheuber Marie Chantal Rwakazina

The WTFL by SHL was mentioned in the latest annual report of SHL Business Areas AG (part of SHL Schweizerische Hotelfachschule Luzern, owner of the brand WTFL by SHL) 👏
SHL will be using the brand WTFL by SHL to further expand the international business, to conduct more international events at home and abroad, build a strong community around the world and bridge the silos between academia, industry, government and the next generation.

How exciting! Martin Barth, Founder of WTFL by SHL and Head of Strategic Partnerships & International Business at SHL Schweizerische Hotelfachschule Luzern (owner of the WTFL by SHL brand), is invited as a quest speaker by the Oman Switzerland Friendship Association for a webinar on the topic of Talent Management: Tomorrow's key factor in Tourism and Hospitality.

Do you want to join us for the webinar on Wednesday 8th March, 12pm (Switzerland) / 3pm (Oman)? To register and get the MS Teams link, simply send an email to info@omanswiss.org

It's great to see how young talents are positively contributing to our industry. Thank you Chiara Segmüller from SHL Schweizerische Hotelfachschule Luzern and all the other students of the HSMAI Student Council for your valuable commitment towards a great future of hospitality and tourism.

Proud that SHL Schweizerische Hotelfachschule Luzern (owner of the WTFL by SHL brand) was the chosen venue in Switzerland for the Global Revenue Forum, which took place simultaneously in London, Milan, Stockholm, Lucerne as well as online. We really enjoyed the event ✨

With its scenic wadis, natural caves, beaches, mountain ranges, and known for its ancient culture and hospitality, Oman has a lot to offer tourists. One of the economic pillars of Oman's 2040 Economic Vision is to increase revenue from tourism by increasing the number of visitors from 3.5 million (2019) to 11.7 million by 2040. How can this goal be reached? By concentrating more on creating training in the tourism sector.

SHL Schweizerische Hotelfachschule Luzern (owner of the WTFL by SHL brand) is proud to support the development of Oman's tourism sector and contribute by sharing our knowledge on Vocational Education at the next webinar in February.

A big thank you to Dr. Anka Kästner and the Oman Switzerland Friendship Association who actively seek to strengthen bilateral relations and deepen exchanges between the Sultanate and Switzerland.

How can we engage the future generation to make Travel & Tourism part of the solution to tackle climate change?
By empowering a community of NextGen tourism champions from all over the world to shape the Sustainable Travel & Tourism agenda!
It was a privilege for Martin Barth, Head of Business Development at SHL Schweizerische Hotelfachschule Luzern and founder of WTFLucerne, to meet the Swiss Ambassador Dr. André Schaller and his team in Saudi Arabia to discuss how SHL and WTFL can support the Sustainable Tourism Global Center - a project of the Ministry of Tourism of Saudi Arabia - in establishing the youth initiative.

From all over the world my dearest friends agreed: talent, education and training will be tomorrow’s success.
Thanks for the great exchange in Saudi Arabia: Sandiaga S. Uno , Minister of Tourism and Creative Economy, Svend Olav Leirvaag, VP Industry Affairs with Amadeus, Clare Akamanzi , CEO Rwanda Development Board, Michaella Rugwizangoga, CEO Rwanda Tourism, ELENA KOUNTOURA, member of the European Parliament, Edmund Bartlett, minister of tourism in Jamaica and Ambassador Young-Shim Dho from South Korea

His Exellency, Ahmed Al Khateeb, Minister of Tourism for the Kingdom of Saudi Arabia and I agreed: human capacity, soft skills and smart trainings programs are key for the development in Saudi Arabia. SHL Schweizerische Hotelfachschule Luzern is happy and proud to support Saudi Arabia by offering the necessary courses and trainings.

Project-based learning enables students to learn in-depth and develop core employability skills through participating in real work projects and experiences. To support the Indonesian vocational education system development, Susanne Oswald, Head of International Projects at SHL Schweizerische Hotelfachschule Luzern (owner of the WTFL by SHL brand), traveled to Indonesia, to hold workshops focussing on SHL best practices in this field, the design of project-based learning content for training providers and the strengthening of collaboration between training providers and the tourism industry.

Hopefully today’s meeting with HE Marie Chantal Rwakazina, Ambassador for Rwanda in Switzerland is the start of a long-lasting partnership between Rwanda Development Board (RDB), SHL Schweizerische Hotelfachschule Luzern and World Tourism Forum Lucerne by SHL. Rwanda needs more skilled employees for the great development plans in travel, tourism and hospitality. SHL is here to help, support and train.

Vietnam is a very exciting market that is open to educational support from Switzerland.
Martin Barth, Head of International Business Development at SHL Schweizerische Hotelfachschule Luzern and Founder of WTFL, attended the Swiss Education Fair organised by Swiss Global Enterprise in Hanoi and Saigon last weekend. He had the chance to meet and speak directly with delegates and students about the various educational strengths that Switzerland has to offer, including globally top ranked hospitality schools.

What great conversations on the occasion of the Career Days of SHL Schweizerische Hotelfachschule Luzern last week. The hospitality industry can be proud to get great young talent soon. The brand and network of World Tourism Forum Lucerne will support them finding their international way.